Chiesi 2019

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Our team designed and created the entire interactive communication for the chiesi pharmaceutical booth on the occasion of the ERS 2019 in Madrid, translating medical language into edutainment tools using advanced technologies to exploit the digital world through an analog approach, with the aim of focusing the attention of a very specific audience

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Pepsi – It’s tastier together

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Pepsi went social during summer, proposing a quiz competition between friends team.
Guest from different locations competed in a fun video-social quiz.

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Tierra Rendez Vous

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As it was defined by our client : “Realtime_TechnoArt_Experience”. Purpose of this show/installation was to give an alive entity to a 360 proejcted showroom.

We realized an digital environment able to generate video and synthesize music reading human body expressions, delivering a show which tell the story of meeting between performer and machine.

The show was repeated several time during an event to be enjoined by small group of guest, at the end of perfromance, every guest had the chance to experience the artistic AI created entering the stage switching from a spectator point fo view to a protagonist position.

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Mastercard – Connecting Tomorrow

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The “Connecting Tomorrow” Mastercard event in Barcelona, gave us the opportunity to develop a solution to support the gamification activities of the event.

Guests were motivated to explore all the demos by gaining points in case they completed activities inside dedicated areas. They could spend those points to get merchandising products from the dedicated counter.

Our mobile app, scanned and collected the guest unique ID, the time and the type of demo completed, and finally stored this data into our cloud based software.

A web based dashboard displayed daily stats on most active guests and gave the possibility to spend the points earned in the gift shop.

 

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Flight Experience

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Flight Experience is a virtual reality interactive experience available at the Naples International Airport.

The project started around the idea of a full immersive flight experience able to showcase the Neapolitan territory, involving sponsors and local terminal facilities, including a toolset to benchmark and analyze customers behaviour and satisfaction.

Available on both VR headsets and mobile phones, the project frontend allows the client to add geo-localised 3D models and video assets inside the flight experience, allowing the adption of new sponsor or entity of interest withouht any rework

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MySport VR

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The project realized by BCAA in collaboration with Round4U had the objective to realize an application able to enrich the viewing of soccer matches, supplying contents and interaction together with virtual reality tools and specific streaming services.

The user can view live soccer matches using VR headset, following the sporting events inside a lounge that maximizes the immersivity, also offering various supplementary contents. Users can also follow the action camera and choose to “move” to a bench or behind the soccer goals obtaining the live streaming of that specific position.

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New Balance – Always In Beta

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BCAA was asked to realize an installation able to create Generative Art during New Balance product launch, in Rome, as Marathon Sponsor.
We used fintness tracker sensors and kinect motion capture in order to analyze guests fitness data and use it to digitalize user body according to main concept : “Always In Beta”

As result graphics and audio environment were generated realtime, giving guest an unique and personal experience, where runner create fitness art throught millions of dancing particles.

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Abu Dhabi Awards

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UAE Executive Affair Authority launched a nomination award campaign to reward citizens who have created a positive impact on the Abu Dhabi community.
BCAA developed a multi-channel data collector, allowing usage of interactive totems, mobile apps, online nomination and physical format digitisation, in order to manage data within a dedicated online tool.
System allows multiple reporting options based on daily, weekly, monthly and final reporting, offering a detailed overview of nominator stats, moreover the solution implements several validation tools, avoiding irregular nominations, and data conformity.

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Drones & Robotics For Goods

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We create the voting system for “Drones For Goods” and “Robotics for Goods” awards; judges could vote using a dedicated web-app, while direction managed all data and display results for partial, semifinals and finals.
Furthermore we added a webpanel in order to check realtime votation, and make sure all votes were verified and timestamped correctly, than our customer could monitor data flow using it’s own login on our cloud server.
Whole system is running on SSL certified system using latest encryption method, and can stream any kind of realtime video output.

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Poste @MakerFaire

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Poste Italiane needed an interactive activation to engage a younger audience in order their awareness on themes like Privacy, Social Networks, Internet Security.
BCAA developed the project from concept to execution, immersing the kids in a virtual “cyberspace” while communicating the key concepts of the campaign.

 

Press Release

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